Service Tire Truck Centers is celebrating its 60th anniversary. Founded in 1955 by Walt Dealtrey, Sr., STTC started as an independent Goodyear car tire dealer named “Bethlehem Tire & Battery”. The company expanded into the commercial tire business in 1967 when Service Tire Truck Centers (STTC) was opened with a Bandag Retread Franchise in a 3,000 sqft warehouse where production was six tires per day. In 2006, STTC made the decision to change its three retreading franchises to Michelin Retread Technology. Over the past sixty years, Service Tire has grown to over 40 locations in eight states in the northeast employing over 800 employees. Today, STTC produces more than 1,200 retreads per day and ranks among the top independent tire dealers dedicated to serving the transportation industry. STTC’s primary mission of providing excellent service and products has not changed in 60 years.
With the passing of founder Walter Dealtrey, Sr. in 2002, STTC is still a family-owned business, and is now led and owned by Walter Dealtrey, Jr., Ronald Bennett, Scott Bennett, and Ed Betz. According to Walt Dealtrey, Jr., “We are celebrating 60 years of service to the transportation industry and beyond. I’m proud of our team and the commitment they make every day to serving our customers which in turn makes STTC better and stronger for the future. Over the past 30 years we have methodically grown from 2 branches to 43 as opportunities or customers’ needs have arose.”
Service Tire Truck Centers has built a name for itself through its commitment to service. STTC provides a range of service offerings, including providing world-class new tires and retreads, preventative tire maintenance programs, Road Assist nationwide 24/7/365 emergency road service, a vehicle maintenance division named Service Tech, earthmover tire services, high quality wheel refinishing and many other value added tire services. STTC’s commitment to service is reflected in the company’s road service guarantee to have most any vehicle up and running within 2 hours of the call. The company also provides customers with information that allows them to confidently make business decisions on how to increase vehicle uptime, increase vehicle utilization, and increase tire durability.
STTC is built on the values of our late founder Walter Dealtrey Sr. to take care of the customer with superior goods and services, take care of the company and to take care of the people. To help retain the best people, STTC’s benefits exceed the norms for a tire company with above average health coverage, generous paid time off and a 90% participation rate in the matching 401K plan. As we have evolved to better meet our customers’ demands, we have never been so bullish on the future of our industry and the opportunities for our people. The management team looks forward to celebrating STTC’s 60th anniversary by thanking their customers for their business, suppliers for their support, and employees for their dedication.
Looking back on the past 45 years of working at STTC, Ron Bennett smiles at how far the company has come in the industry. “Sixty years – it’s hard to believe!! Since I started 45 years ago with Walt Dealtrey Sr., full-time fresh out of the army, it’s amazing the great employees that made STTC what it is today! They and our supplier partners are the reason we grew to 43 locations in 8 states. From bias tube type to radial X One tires, it’s been an unbelievable journey that will only get better.”
“I am sincerely grateful for the opportunity to have been able to build such great relationships with outstanding employees, terrific customers and committed suppliers” says Scott Bennett. “STTC has been able to grow overall as a company to provide such diverse services and products because our customers’ businesses were changing through the years. This challenged us to be more of an progressive servicing dealer. The employees at STTC understand “Service Is Our Signature,” and they are the people who have made our success over these years possible. Their commitment to service, safety and quality is the best in the industry. Over the past 60 years STTC has been able to have a portfolio of world class products with suppliers that mutually understand the meaning of a partnership – one that is good for both companies. We are a very committed company to our employees, customers and suppliers, and those commitments allow all of us to be successful together.”